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Internet Marketing
Consultant

Google Premier Partner

Internet Marketing Consultants Who Get Paid on Results, Not Activity

You don’t need more traffic. You need more customers – at a lower cost, with proof of where each one came from.

At ROAR!, our Internet marketing consultants build strategy around one number that actually matters: cost per new customer. Not clicks. Not impressions. Not “brand awareness.” Customers.

20 years in digital marketing. 30 years in marketing overall.

Case in Point: One Florida home services client achieved a 171% increase in paid search conversions month-over-month, and a 121% increase in organic conversions year-over-year after using us as digital marketing consultants.

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Quick Snapshot:

ROAR! is a full-service internet marketing consulting team that combines SEO, Paid Search, Local Search and AI Optimization under one integrated strategy - complete with attribution reporting that ties every single lead back to bottom-line revenue.

Optimizing Efficiency, Maximizing Leads:A HVAC Company's Success Story

Client

A leading AC repair and installation service provider in Florida.

Challenge

The primary challenge was to increase the number of PPC leads for AC repair and installation services in a highly competitive market.

Solution

Our data-driven paid search strategy combined a high-intent AC installation campaign targeting new leads with a display campaign promoting home-delivered AC filters to existing customers, driving conversions while reinforcing brand loyalty.

Results

280%
Increase in Paid Leads Q1 Year-over-Year
58%
Decrease in Cost-Per-Acquisition Q1 Year-over-Year
7%
Increase in Website Conversion Rate Q1 Year-over-Year

Stop Paying for Activity. Start Scaling Revenue.

Today’s challenge is that “digital marketing” has become a moving target. Between constant Google algorithm updates, new AI-driven search features and an exploding list of marketing DIY tools, it’s easy to end up with a lot of activity but no insight on what is actually driving sales.

That’s where the right Internet marketing consultants make the difference.

At ROAR! we don’t just manage campaigns. We audit your entire marketing ecosystem, align your vendors, improve your data and build a cohesive strategy focused on revenue, not just traffic.

Whether you’re working with an internal team, external agencies, freelancers or a mix of point-solution tools, our job is simple: make sure your marketing dollars work as hard as you do.

In this new era, AI is one more strategic channel to leverage, not a replacement for high-level strategy. The businesses that win are those that pair experienced marketing leadership with smart AI integration, reliable data and battle-tested execution across every touchpoint.

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Behind Our Digital Internet Marketing Consulting Expertise

Matt Weber - ROAR! President

  • National Trainer in Google Ads and Google Analytics
  • Certified in Google Ads and Google Analytics
  • 20 Years in Digital Marketing Experience
  • 30 Years in Strategic Marketing Overall
  • Award-Winning Copywriter

Matt leads our consulting team and designs the strategic framework for every engagement. His combined background in technical analytics, persuasive copywriting and operational marketing ensures campaigns produce financial return, not just activity.

Our Team of Certified Professionals

You gain access to an entire team of cross-functional specialists covering Strategy, SEO, Paid Acquisition, Local Search, Analytics, AI Search and Web Development.

Learn More About Our Team
Matt Weber Digital Marketing Speaker

Client Reviews

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Shannon Riso profile picture
Shannon Riso
July 13, 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Our old SEO company dropped the ball and our phones completely stopped ringing. We hired ROAR less than 3 months ago and the only thing we regret is not calling them sooner! The team over there is so communicative and helpful, especially Courtney! OUR PHONES ARE RINGING AGAIN!!!
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Heather Rotunda profile picture
Heather Rotunda
June 19, 2026
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We've been working with ROAR! for years and the experience has been nothing but positive. Matt and the entire team are incredibly friendly and helpful, and answer questions quickly and clearly. Their communication is fantastic and they always make sure we know and understand what they're doing on our behalf. Highly recommend.
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Tricia Keffer profile picture
Tricia Keffer
April 1, 2026
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As always, I only write reviews after many good experiences. This was one of the best SBA webinars I've attended. His presentation was clear and consise. It was only an hour but there were several action items I could do right away. He has the years of experience and still up to date with current technology. Which is why I had the confidence in his agency. From one business owner to another, I could tell he understood where I was coming from and how to offer advice without a lecture.. LOL. He made great points - in a most kind manner! I look forward to working with his team to further develop my website and busines objectives.
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Allison Hasler profile picture
Allison Hasler
April 18, 2025
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Matt and his team have been fantastic and so helpful in our digital marketing strategy, expertly handling our website development, ad management, custom landing page optimization, and performance analytics across multiple platforms. As our business grows, they continue to provide data-driven insights and strategic recommendations to expand our market reach. Sara's client support has been top notch!
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Shaun Leary profile picture
Shaun Leary
January 17, 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Roar Internet Marketing gets our niche industry. They have a proven track record in our industry, and they've blown us away with their results so far. They're a breath of fresh air – super organized, easy to work with, and totally honest. The Celtic Elevator appreciates you!
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Jenn Lee profile picture
Jenn Lee
December 16, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
It's been a game changer working with ROAR! They handle our SEO, Google Ad Buys, creation of websites and launching specialized landing pages that have increased the quality of our leads over the past 2 years! Plus, more than anything, this helps keep our focus where we shine...in serving our customers!
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Josh Shoemaker profile picture
Josh Shoemaker
November 5, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
They have been the absolute most help i could ask for since I've started. the team is working some magic. Thank You!
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Robert Frankenstein profile picture
Robert Frankenstein
July 3, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Matt and his team were very helpful for my business. They setup google analytics tracking and managed my google ads campaign as my business got off the ground, and I'm very grateful for the help they provided. Matt is very knowledgable and always ahead of the curve when it comes to SEO and PPC, making it so you don't have to be!
Posted on Google Google
Bob Qualters profile picture
Bob Qualters
June 26, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
We have been working with ROAR for over 10 years. Our digital marketing results have been outstanding and we are very pleased with the relationship. They are truly a trusted partner. We have been approached by many agencies that promise great results and lower prices. We have elected to stay with ROAR based on the results produced and their continued commitment to our success.
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Babs Heileson profile picture
Babs Heileson
June 25, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
We have been working with Roar Internet Marketing for several years, and the experiences have always been positive. From the first meeting, where an entire team of people dove into various aspects of the task, to the building and launching of our website, the process was smooth and organized. Once we were online, the excellent customer service continued. Any time we have a question we enjoy prompt, friendly and informative responses. We are incredibly happy and look forward to our continued relationship with Roar.

How AI Fits Into Modern Internet Marketing Consulting

AI is changing how consumers search for answers, but the core fundamentals of effective marketing remain unchanged: you still need the right message, in front of the right person, at the precise moment of intent.

For Internet marketing consultants, AI shows up in 2 key ways:

  • AI as a Search Channel: More buyers start their research inside AI tools and Google AI Overviews. Being recommended or cited by these models drives highly qualified, high-intent leads.
  • AI as a Productivity Layer: Used correctly, AI accelerates research, content drafting and data synthesis. However, it still requires human strategy, rigorous testing and experienced oversight.

The goal isn’t to “do AI marketing.” The goal is to leverage AI where it systematically reduces customer acquisition costs while keeping your brand and strategy safely in human hands.

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What You Get From Our Internet Marketing Consultants

Been burned by agency retainers where you never knew what you were getting for your money? With our consulting services you pay for what you need. Here’s what companies like yours have received from our consulting:

Better Rankings Where They Matter:

  • Strategic focus on high-intent search queries that turn into actual revenue, not vanity impressions.
  • Comprehensive optimization across Google Search, Google Maps and AI-driven answer engines.
  • Technical enhancements and content creation directly linked to business growth metrics.

Better Cost-Per-Conversion:

  • Paid campaigns structured entirely around cost per new customer, not cost per click or lead.
  • Relentless conversion optimization to lower acquisition costs while increasing lead quality.
  • Unmatched visibility between ad spend and closed revenue via our Lead Aggregator Dashboard.

Full Analysis Across All Channels

  • A unified, cross-channel view of SEO, Paid Search, Local Search, Website conversion and AI traffic.
  • Rapid identification and elimination of wasted ad spend and underperforming channels.
  • Clear budget reallocation recommendations to double down on what actually drives bottom-line growth.
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Vendor Check and Vendor Audit Built In

Many businesses already manage a web of independent providers: SEO freelancers, PPC managers, dev teams, copywriters and software tools.

As your Internet marketing consultants, we step in to:

  • Audit active deliverables to ensure they align directly with your revenue goals.
  • Evaluate whether current vendors are operating effectively or duplicating effort.
  • Identify overlap, execution gaps and strategic conflicts draining your budget.
  • Hold external partners accountable to ensure you get full ROI from your investments.

You will finally know who is responsible for what and whether your current infrastructure is built for growth or merely maintaining activity.

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Which Internet Marketing Consulting Model Is Right for You?

Dimension
ROAR!
Freelancers
AI-Only Tools
Team and Expertise
Full team of certified specialists across SEO, Paid Search, Local, AI, Analytics and CRO
One person, often specialized in only 1 or 2 skill sets. Usually not in the U.S. or your time zone.
Software lacking human context, industry judgment or strategic oversight
Strategy and Coordination
Integrated, cross-channel strategy: one cohesive plan, one source of truth dashboard
Fragmented execution; requires you to manage and coordinate between multiple parties
Zero strategy; only executes the raw prompts and tasks you input
Accountability
Performance-first mindset directly tied to qualified leads and revenue growth
Variable; typically billed by the hour or task completion regardless of outcome
No business accountability or understanding of lead quality
AI and Automation
Strategic AI deployment with strict human oversight, based on many real world applications
Inconsistent AI usage dependent entirely on individual skill level
AI is the entire tool; no strategy or contextual application
Reporting and Insight
Closed-loop, lead-level reporting with revenue attribution and full-channel analysis
Usually limited to isolated, channel-specific metric reports
Generic usage dashboards with no link to your sales pipeline
Scalability
Easily scales up or down based on your growth targets and evolving budget
Constrained by a single individual’s bandwidth and time
Highly scalable, but quality and direction rely entirely on user input
Best For
Businesses seeking predictable growth, vendor clarity and a strategic partner
Narrow, one-off projects or specific task execution
Standardized, repetitive tasks with fixed inputs
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Why Your Marketing Isn’t Working

If you’ve hired Internet marketing consultants before without seeing real bottom-line results, it usually comes down to these core issues:

  • You’re optimizing for vanity metrics. Clicks, rankings for obscure keywords and general “brand awareness” don’t meet payroll. Qualified new customers do.
  • Your channels operate in silos. SEO, Paid Search, Local Search and web development are managed separately, creating broken user journeys and wasted budget.
  • You don’t know your cost per new customer. Without clarity on this single metric, it’s impossible to tell if your marketing is profitable or just busy.
  • Your vendor network lacks oversight. Uncoordinated freelancers and agencies often work at cross-purposes, duplicate efforts or miss key attribution gaps.

ROAR! fixes these issues by starting with a comprehensive full-channel analysis and vendor audit, thereby building a streamlined strategy focused strictly on revenue generation.

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Join the ROAR! Network of Success

Travel Planners International Logo
Travel Planners International
Mallard Systems
Vein Specialists Dr. Joseph Magnant Logo
Vein Specialists
Dr. Scott Rotatori Logo
Dr. Scott Rotatori
Premier Pools of Central Florida, Inc. Logo
Premier Pools of Central Florida, Inc.
Southeast Elevator
Buckner Vein and Aesthetics Logo
Buckner Vein and Aesthetics
Jamco Inc.
Plate Above Catering
ADA Lift Rentals of America
Maryland Fibroids Logo
Maryland Fibroids
Millennium Luxury Coaches Logo
Millennium Luxury Coaches
Wiginton Fire Systems Logo
Wiginton Fire Systems
Davis Bros Cooling and Heating Logo
Davis Brothers Cooling & Heating
Commercial Flooring Distributors (CFD) Logo
Commercial Flooring Distributors
Custom Metal Designs Inc. Logo
Custom Metal Designs Inc.
Emerson International Inc. Logo
Emerson International Inc.
Manufacturers Association of Central Florida Logo
Manufacturers Association of Central Florida
Richeson Communications Logo
Richeson Communications
Lanco Integrated Logo
Lanco Integrated
Marc-Michaels Interior Design, Inc. Logo
Marc-Michaels Interior Design, Inc.
Metals Unlimited Aerospace Logo
Metals Unlimited Aerospace
Micro Key Solutions
Micro Key Solutions
OnSight Industries LLC Logo
OnSight Industries, LLC
Ryman Construction of Florida, Inc. Logo
Ryman Construction of Florida, Inc.
Cannondale Generators
Celtic Elevator
Vacation Planners
Weathermaster Building Products

The Next Level of Internet Marketing Consulting

If you don’t know your exact marketing cost per new customer, keep reading. That is precisely where modern, high-efficiency Internet marketing consulting begins.

It isn’t about cost per lead or traffic volume. It’s entirely about cost per new customer acquired.

Website visitors don’t pay the bills. New customers do.

When your marketing stack is fully optimized, you should be able to instantly identify:

  • Your exact return on marketing investment (ROMI).
  • Which acquisition channels yield your highest profit margins.
  • Exactly what each new customer costs by traffic source.

That is the baseline standard our Internet marketing consultants deliver every day.

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ROAR! Can Help Your Business If:

  • You feel unprepared for the shift toward AI-driven search engine experiences.
  • You don’t know your precise cost per new customer.
  • Your current agency shows impressive traffic reports, but your revenue remains flat.
  • You are competing against dominant national brands or aggressive regional chains.
  • You suspect your current vendors and freelancers are misaligned or working in silos.
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Frequently Asked Questions About Internet Marketing Consulting

More people are starting their research in AI tools and Google AI Overviews. To gain visibility, your digital assets need strong E-E-A-T signals (Experience, Expertise, Authoritativeness, Trustworthiness), logical technical structure and clear content addressing buyer intent. ROAR! audits your platform, implements structured schema markup and builds authority to ensure your brand is cited by AI systems.

We focus on earning primary AI recommendations and citations for high-intent queries (e.g., “best [service] near me”). Key tactics include structured Q&A formats, building content specifically for AI agent consumption, maximizing third party endorsements and authority building. Leads originating from AI results convert quickly, directly driving down your acquisition costs inside our dashboard.

Local search and high-intent paid capture remain dominant. Consumers demand nearby, highly rated providers. Tightly structured Google Ads combined with optimized Local Map Packs consistently deliver high lead-to-customer conversion rates provided they are integrated with conversion-focused landing pages.

We don’t sell disconnected execution channels; we deliver business outcomes. Our consultants evaluate the complete buyer lifecycle from initial search to closed deal. Backed by over 20 years in digital marketing and 30 years in strategy, we eliminate wasted spend on low-intent traffic that fails to convert.

No. With our consulting service you purchase banks of time. You can use it as fast or slow as you need. We agree on what you want us to do and then we do it and you save whatever time is left for your next task. Many of our clients have partnered with us for nearly a decade simply because we deliver consistent, verifiable growth.

Yes. We frequently manage multi-service offerings under a single parent brand. We build tailored conversion paths and acquisition strategies for each distinct service line to capture targeted market share.

Our Lead Aggregator Dashboard attributes every inbound lead directly to its specific traffic source and links it to closed deal revenue, providing total clarity on your marketing performance.

Yes. For example, a Florida home services client realized a 171% increase in paid search conversions month-over-month and a 121% increase in organic conversions year-over-year following strategy implementation.

Engagements include Search Engine Optimization (SEO), Local Search Optimization, Paid Search Management, AI Search Optimization, Conversion Rate Enhancements and comprehensive Vendor Audits tailored to your business model.

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