Local SEO Agency

Maximize Local Search Impact

How Effective Local SEO Can Drive Customers to Your Business

The importance of local search engine optimization (SEO) has skyrocketed over the past few years (especially when it comes to local mobile searches). Consider the following:

46% of All Google Searches Involve Users Seeking Local Information. (Source: Semrush)
Nearly 80% of Local Mobile Searches Result in a Purchase. (Source: Media Genesis)
42% of Local Searches Result in Clicks on the Google Map Pack. (Source: Backlinko)

That’s why local SEO has become more important to your business than ever before. This is because it puts your business directly in front of your best prospects.

Many of these online searchers are using terms such as “near me” or “close by” when they perform their local searches so they can find exactly what they’re looking for at the local level.

This makes these potential customers an ideal audience for you to target through local SEO techniques.

The good news is that local SEO favors smaller businesses over the likes of retail giants like Amazon, Walmart and Target for valuable positions in local search results.

However, 58% of businesses don’t optimize for local search, according to ReviewTrackers.

If your business desires to grow in a specific geographical area, you need to optimize your local SEO practices as an essential part of your overall digital marketing strategy.

Without an effective local SEO strategy, your business will remain unnoticed by a local audience that’s actively looking to seek you out.

Take Your Local SEO to the Next Level

Image of person using a mobile phone with location pins on a map on the desk

Testimonials

WordPress Development•Local Search Services•SEO•PPC Management•

Wiginton Fire Systems

Our focused digital marketing strategies have significantly boosted the online presence and visibility of Wiginton Fire Systems, a leading authority in fire sprinkler and protection systems.

37%In Paid Search Leads YoY

24%Cost Per Lead in Paid Search YoY

35%In Organic Search Leads YoY

Vein Clinic•SEO•PPC Management•Local Search Services•Elective Medical•

Vein Specialists

“Wow, that is amazing! We will trust you with all things WEBSITE going forward.”
Patty MagnantCreative Director and Public Relations

23%In Paid Search Leads YoY

10%In Total Leads YoY

23%In Organic Search Leads YoY

SEO•WordPress Development•Luxury Brand Marketing•Med Spa•Local Search Services•Elective Medical•

Dr. Scott Rotatori

“We have been clients of ROAR! for more than 15 years. We are truly pleased with the company. Our practice has grown exponentially over the years. They are truly professionals and highly experienced in their field.”
Lisa HallPractice Manager

53%Organic Leads YoY

21%In Local Search Leads YoY

11%In Paid Search Conversion Rate YoY

Local Search Services•SEO•Residential Elevator•Home Services•

Southeast Elevator

“We have been EXTREMELY pleased with the results. The team communicates well with us and the results speak for themselves! The team here thanks you ROAR!”
Tim FischerCEO

46%In Organic Leads YoY

63%In Total Website Traffic YoY

82%In Local Search Leads YoY

Home Services•PPC Management•Luxury Brand Marketing•SEO•Local Search Services•WordPress Development•

Premier Pools of Central Florida, Inc.

"We couldn’t be happier with the level of service ROAR! provides. Besides their professionalism they are genuinely a good group of people to work alongside. We look forward to many more years of partnership.”
Tracie TheuneVice President

46%In Paid Search Leads YoY

1500Leads Generated in 2023

Top 3For 15 Tracked Keywords

SEO•PPC Management•Local Search Services•Digital Strategy•Pressure Washing•Home Services•WordPress Development•

Mallard Systems

"We have been working with ROAR! for over 10 years. Our digital marketing results have been outstanding and we are very pleased with the relationship. They are truly a trusted partner. We have been approached by many agencies that promise great results and lower prices. We have elected to stay with ROAR! based on the results produced and their continued commitment to our success."
Bob QualtersPresident

No. 1Ranking for “Roof Cleaning Orlando”

23%In Organic Search Leads YoY

33%In Total Leads YoY

Woman sitting at desk looking at laptop with local business listings

What Is Local SEO?

In today’s ever-changing digital landscape, local SEO serves as an essential SEO strategy to help your business become more visible in the Google Map Pack – a highly trusted source for consumers.

This listing serves as a gateway for consumers simply trying to confirm where you are, when you are open, what your reviews are and if you do or carry the thing they are looking for. This crucial momentary interaction either sends them to pursue your business more closely or move to another choice.

As part of their complex algorithms, these search engines take the searcher’s location and your location into account in deciding where to display your business.

Google focuses on such factors as relevance, proximity and prominence when determining where your business rank. Using an agency that deeply understands these factors helps your business get more exposure.

That’s why local SEO benefits any business that has a physical location or serves a specific geographical location. A strong local strategy shows your listing to the best prospects.

Many online searchers never scroll past the first three listings (making the local map pack extremely valuable real estate on the SERP indeed!). We track the visits you receive from this exposure so we can connect the effort with the results.

Grow with Local SEO Services

How Does Local SEO Work?

By optimizing your website for local search, you can significantly boost local traffic and increase sales. The first step in your local SEO strategy is to optimize your website for local search by adding location-based content throughout your website.

Make sure you research and implement location-specific keywords that your potential customers are using in their local searches. Here are some other proven ways you can enhance your local SEO efforts and boost your online visibility:

Build Location Pages for Each of Your Business Locations as Well as the Specific Locations You Serve in Your Geographical Area (Attach Google Maps to Each Location Page)
Optimize Your Site for Mobile (about 1/3 of all mobile searches are location related)
Use Highly Localized Language to Exactly Match the Search Terms of Your Audience
Claim Your Business on Popular Platforms Like Google Business Profile (GBP) and Bing Places for Business (BPB)
Work on Your Link-Building Efforts to Get Local, High-Quality and Industry-Relevant Backlinks to Your Website
Optimize Meta Descriptions and Title Tags to Correspond with your Local SEO Objectives

You’ll discover that Google Business Profile (GBP) is one of your most important resources when it comes to implementing your local SEO strategy. In fact, according to recent studies, GBP listings serve as No. 1 influencing factor when it comes to the effectiveness of local SEO.

Another great feature of GBP, Google Q&A, provides potential customers with enhanced details about your business.

Client Reviews

    
 
 
        
   Robert Frankenstein 
 July 3, 2024
 
 
 Trustindex verifies that the original source of the review is Google. Matt and his team were very helpful for my business. They setup google analytics tracking and managed my google ads campaign as my business got off the ground, and I'm very grateful for the help they provided.

Matt is very knowledgable and always ahead of the curve when it comes to SEO and PPC, making it so you don't have to be!
  
 
       
   Bob Qualters 
 June 26, 2024
 
 
 Trustindex verifies that the original source of the review is Google. We have been working with ROAR for over 10 years. Our digital marketing results have been outstanding and we are very pleased with the relationship. They are truly a trusted partner. We have been approached by many agencies that promise great results and lower prices. We have elected to stay with ROAR based on the results produced and their continued commitment to our success.
  
 
       
   Babs Heileson 
 June 25, 2024
 
 
 Trustindex verifies that the original source of the review is Google. We have been working with Roar Internet Marketing for several years, and the experiences have always been positive. From the first meeting, where an entire team of people dove into various aspects of the task, to the building and launching of our website, the process was smooth and organized. Once we were online, the excellent customer service continued. Any time we have a question we enjoy prompt, friendly and informative responses. We are incredibly happy and look forward to our continued relationship with Roar.
  
 
       
   Bill Gordon 
 June 19, 2024
 
 
 Trustindex verifies that the original source of the review is Google. ROAR has been my small business's marketing partner for over ten years. They have consistently delivered great results for me in PPC & SEO management. The team at ROAR is responsive, hands-on, and up-to-date with the current trends in digital marketing. Hire with confidence!
  
 
       
   Tim J 
 November 20, 2023
 
 
 Trustindex verifies that the original source of the review is Google. I've been a happy customer of ROAR Marketing for a very long time. Matt and his team are great, always responsive.   I highly recommend them.
  
 
       
   Debbie Schafer 
 May 3, 2023
 
 
 Trustindex verifies that the original source of the review is Google. For the past seven years, ROAR has been hosting our website. They have provided excellent customer service responses with extra efforts provided by Mandy Austin on a wide variety of requests. It was a pleasure working with ROAR, and hopefully, our paths will cross again.
  
 
       
   Tim Fischer 
 November 14, 2022
 
 
 Trustindex verifies that the original source of the review is Google. We have worked with ROAR for over a year and have been EXTREMELY pleased with the results.  The team communicates well with us and the results speak for themselves!  The team here at Southeast Elevator and ADA Lift Rentals of America thanks you ROAR!
  
 
       
   Barbara Simpson 
 August 9, 2022
 
 
 Trustindex verifies that the original source of the review is Google. We have been working with ROAR! for over 4 years now, and we cannot say enough good things about this company!  Their staff is wonderful, and always available to assist with any needs our company requests!  They are professional and informative on all levels and a pleasure to work with!  Thank you  ROAR!
  
 
       
   stuart davis 
 July 4, 2022
 
 
 Trustindex verifies that the original source of the review is Google. I have been a marketer and copywriter for my own businesses for over 25 years. Additionally, I have consulted with some of the best known names in marketing, paying up to $1200 per hour for consultations to learn how to get better results.

However, I do Not have the time to learn all the details of the AdWords interface.  Because of that, I have hired multiple AdWords consultants over the past 10 years.

All of this gives me a large database of experience to evaluate Matt Webber from Roar marketing.

He knows the ins and outs of the Adwords interface. Matt is a true expert at Google AdWords. Time after time, I saw him demonstrate total mastery of all the little details that other consultants had sometimes overlooked. This attention to detail is one of the keys to success in Adwords.

And Matt’s fees are reasonable and affordable to virtually every business owner.

Matt teaches in an easy to understand, step by step manner.  If you “get it” quick, he moves forward at your pace. If you need more time, if you are struggling to understand how to implement what he taught, he patiently adjusts to your speed of learning.

He is totally professional. 100% Reliable. I have made Matt my go to guy if I am stuck on an Adword's issue.  If you need Adwords consulting or tutoring, I recommend you try him.

Why Do I Need to Partner with a Local SEO Agency

Partnering with an experienced local SEO agency makes sense. That way you can ensure that you get the most out of your local SEO efforts. The many benefits of local SEO optimization for your business include:

A Strong Web Presence in Your Local Niche Market
Higher Search Engine Rankings to Improve Online Visibility
More Relevant Website Traffic
A Dramatic Increase in Loyal Customers or Clients
Enhanced Trustworthiness and Niche Authority

Talk with a Local SEO Expert

Consult with a Local SEO Agency to Optimize Your Efforts

The bottom line is that if your business has a local focus, then you must tap into the power of local search. The chances are that some of your competitors have already taken steps to try to increase their edge when it comes to local SEO.

That’s why you need to step in the ring and optimize your local SEO and knock out the competition by implementing all the latest local SEO techniques!

A comprehensive local SEO strategy can achieve amazing long-term results if implemented correctly. However, local SEO continues to evolve and change at a rapid pace.

That’s why it’s important to enlist the aid of an experienced local SEO agency that offers comprehensive local SEO services and in-depth knowledge of all the latest and best local SEO techniques.